I leave every dinner party knowing more than I should.
Whose business is struggling. Whose sister isn't speaking to them. What your uncle's neighbor did in 1987 that nobody talks about.
People tell me things. Always have. It's the questions I ask — and the way I actually listen for the answer underneath the answer.
Turns out, that's exactly what it takes to do this work well.
I'm Andrea Littell — brand strategist and copywriter for service providers who are great at what they do and exhausted by trying to explain it. I help you find the message that's been there all along and put it into words that make the right clients stop scrolling and think: that's exactly who I need.
Brand Strategy
Positioning
Brand Messaging
Website Copywriting
Semi-Custom Squarespace Design
Four Weeks Flat
Brand Strategy Positioning Brand Messaging Website Copywriting Semi-Custom Squarespace Design Four Weeks Flat
Most messaging work stays on the surface.
You answer a brand questionnaire. Someone writes copy from it. It sounds fine — maybe even good — but it doesn't quite sound like you, and six months later you're rewriting it again.
That's not how I work.
I get into it with you. Ask the questions that feel almost too simple until suddenly they're not. Listen for the thing you said in passing that's actually the whole point. Then help you build messaging from that — in your words, from your angle, grounded in what actually makes you different.
The result isn't copy you have to maintain. It's a foundation you build from.